White-label AI marketing for platforms, networks & associations

A complete AI marketing team for every business you serve — under your brand.

Built for one thing: helping the businesses you serve sell more. Goopss gets them found on Google and ChatGPT, keeps their social and email running, and tracks what competitors do — so more customers find them and buy. Partners offer it to their customers or members as their own product. We build, operate and support it. You keep the relationship — and share in the revenue.

PREVIEW BY VERTICAL
Same product, adapted to each partner’s name, colors and vertical features.
grow.roamly.com
R
Grow with RoamlyPOWERED BY GOOPSS
Good morning, Sunset Kayak Tours.3 items are waiting for your approval.
Social · 4 posts for this weekend’s sunset tripsREVIEW
Search · New page: “Kayak tours near me”REVIEW
Email · Newsletter: spring dates are openREVIEW
Review & approve
What Goopss does

One AI team that does all of a business’s marketing.

Flip through what every business gets. The work is drafted for the owner, and nothing is published until they approve it.

ONE CONVERSATIONThe owner asks. The team delivers.Captain is the owner’s single point of contact. One message turns into a coordinated campaign across every channel.
Plain-language requests, no marketing jargonOne approval queue for all the workPriorities set across the whole team
1 / 5
We’re bringing back the pumpkin loaf for Halloween. Can you promote it?On it. The team prepared three things for your approval:
Social · 3 posts for Halloween weekAPPROVE
Email · Newsletter: “The pumpkin loaf is back”APPROVE
Search · New page: “Pumpkin bread near me”APPROVE
What’s in it for you

Every business you serve becomes worth more to you.

01More revenue per customerA new monthly subscription on top of what they already pay you — and you keep a share of it.
02Better retentionBusinesses that grow through you have one more reason to stay.
03Higher lifetime valueThey pay more each month and stay with you longer.
04A new offer, ready nowLaunch a marketing product in weeks, without building or staffing one.
05You look like the heroYour name is on the results. When their sales go up, the credit goes to you.
How it works

Three steps. Almost nothing on your side.

01YOU APPROVE
We brand itYour name, logo, colors and voice — plus features for your vertical. Ready in about three weeks. Nothing goes live until you approve it.
02YOU + GOOPSS
You introduce itLaunch it and announce it in the channels you already use. We supply the ready-made launch kit.
03GOOPSS
We run everythingOnboarding, the marketing work itself, support under your brand, and monthly reporting on adoption and results.
WHAT IT COSTS YOU$0No setup fee, no engineering work, and a free pilot. After rollout, you earn 40–50% of every subscription from businesses that join through you.
WHAT YOU DO2 things
✓Approve your branded version
✓Announce it in channels you already use
Everything else is on us.
What each business gets

Four marketing disciplines, coordinated by one point of contact.

Each discipline is run by a dedicated AI agent that produces real work — not suggestions. The owner reviews and approves. Nothing is published without their sign-off.

Search & AI visibilityAGENT: SCOUTMakes the business findable on Google and in AI assistants like ChatGPT.
DELIVERSKeyword researchNew landing pages and blog articlesOngoing on-page optimization
Competitive researchAGENT: RADARMonitors competitors and turns what’s working for them into concrete next steps.
DELIVERSCompetitor trackingClear recommendations on what to do nextPriorities passed to the other agents
Social mediaAGENT: DISCOPlans, writes and publishes posts in the owner’s voice, then reports on what performed.
DELIVERSInstagram, Facebook and Pinterest (LinkedIn soon)A content calendarPerformance tracking
Email marketingAGENT: YONAHWrites and sends newsletters to the business’s own customer list.
DELIVERSRegular newslettersCampaign and promotion emailsOpen and click reports
Team leadAGENT: CAPTAINThe owner’s single point of contact. It sets priorities across the team, routes requests to the right agent and keeps one approval queue — so the owner manages marketing through a short conversation instead of five tools.
We’re running a summer sale next week.Got it. I’ll prepare a newsletter, four social posts and a sale landing page. You’ll have drafts to approve by tomorrow.Assigned to Yonah, Disco and Scout.
Responsibilities

Exactly who does what.

Your part is at launch: approve your branded version, launch it and announce it. Onboarding, the marketing work, support and technology are all on us.

AREAYOU (PARTNER)GOOPSS
Branded versionShare brand assets and approve the final look.Design, build and host your version, including vertical-specific features.
Launch & adoptionLaunch it and announce it through your channels.A ready-made launch kit, setup sessions for your businesses and an adoption plan against an agreed target.
OnboardingNothing required.Guided setup for every business, account connections and a first marketing plan.
Marketing workNothing required.Agents research, write, design and publish. Business owners approve.
SupportNothing required.All support to businesses, delivered under your brand.
TechnologyNothing required.Hosting, platform integrations, security, monitoring and ongoing product development.
BillingNothing required.We bill businesses directly and pay your share monthly, with full reporting.
PerformanceOptional: a monthly review.Partner reporting on adoption, activity and results.
Adoption plan

No product sells itself. Here’s how we drive sign-ups for you.

An announcement alone rarely moves small-business owners. So after you announce, we take it from there — and commit to a target.

BEFORE LAUNCHAn agreed targetWe agree a sign-up target with you — for example, a share of invited businesses active within 60 days — and report on it every week.
AT LAUNCHReady-made launch kitAnnouncement emails, social posts and banners in your brand — ready for you to publish.
WEEKS 1–6Setup sessionsWeekly online group sessions where owners set up their account with our team, plus one-to-one help for anyone who asks. Most businesses are set up in under 30 minutes.
IF WE MISS ITWe invest more, not youNo move to paid rollout. We run a second round at our cost: more sessions, a follow-up campaign and an extended pilot.
WHAT WE ASK OF YOULaunch it and announce it through your own channels. That’s it.
Tailored to your vertical

More than your logo and colors.

Each partner version is shaped around the industry and community it serves — the features businesses see, the content the agents produce and the voice they use.

MEDCIRCLE · PHYSICIANS’ NETWORK
A
Avery Family Clinic
via MedCircle · 2h
Flu season is here. Three signs it’s time to book a visit — and two that mean rest at home is enough.
Contact the doctorBook
3 PATIENT MESSAGES TODAY
A “Contact the doctor” action on every post.For a physicians’ network, content turns directly into patient enquiries — routed to the clinic, not to a generic inbox.
HARBOR STREET · BUSINESS ALLIANCE
HThe Harbor Crew
HARBOR SCOUT
DOCK DISCO
DRAFT · IN HARBOR STREET VOICE
Morning, neighbors. Sourdough’s out of the oven at 7 — see you at Saturday’s market, stall 12.
The agents, in the community’s look and voice.For a local alliance, the team is renamed and restyled, and content references local events, markets and neighborhoods.
ROAMLY · TOUR MARKETPLACE
This week’s planSUNSET KAYAK TOURS
SATSunny 24° → sunset trip reel
SUNRain → “What to pack” post
MON3 LEFTLast-minute spots post
Content planned around tours and availability.For a booking marketplace, the plan responds to seasons, weather and open spots — using data the platform already has.
Commercial model

A new revenue line, with no upfront investment.

THE FIRST RETURN: RETENTIONMembers who grow with your help have more reasons to stay.
For associations, chambers and professional networks, a tangible monthly benefit is a renewal argument. For platforms, businesses that get customers through you are less likely to churn. Revenue share comes on top.
Revenue shareYou receive a share of every subscription from businesses that join through you, for as long as they stay subscribed.
No setup or engineering costWe build and run the branded version. Nothing is added to your roadmap or headcount.
Pricing set togetherThe price your businesses pay is agreed with you, so it fits your market and your existing offering.
Estimate with your own numbers
ESTIMATED ANNUAL REVENUE TO YOU$267,30010,000 × 5% × $99 × 12 mo × 45%Based on 500 subscribing businesses. Direct Goopss plans run $99–800 a month; your price and share are set in the partnership agreement.
Data, brand & control

Your name is on it. Your customers stay yours.

NON-SOLICITATIONWe never sell to your businesses directly.We won’t market to, contact or sell to businesses that joined through you outside your version — during the agreement and after it ends. It’s written into the contract.
BRAND CONTROLYou approve how it looks and sounds.Visual identity, tone of voice and templates are signed off by you before launch. Every piece of content is approved by the business owner before it’s published.
ACCOUNT ACCESSOwners stay in control of their accounts.Businesses connect their own website, social and email accounts and can disconnect at any time.
NO LOCK-INBusinesses can leave whenever they want.There is no long-term commitment for the business. The posts, pages and articles created remain theirs.
Who we are

The company behind your version.

Goopss builds AI marketing teams for small businesses. We started with online sellers, where the product was built and measured with paying merchants, and have since expanded to search, social, competitive research and email for any local or online business.

Partnerships are now our core focus: we work with platforms, networks and associations that already serve small businesses, so the product reaches owners through a name they trust.

LEADERSHIP & ADVISORS
Erez Marchini
Erez MarchiniCEO & CO-FOUNDER
Has advised 300+ small businesses on their marketing, working hands-on with owners long before writing a line of product. University lecturer in AI and e-commerce. Specialist in marketing operations, positioning and go-to-market for small businesses.
David Siegel
David SiegelCO-FOUNDER
Former CEO of Meetup and Investopedia. Has led platforms serving millions of members and small businesses.
PREVIOUSLY AT
MeetupInvestopedia
Jesse Hertzberg
Jesse HertzbergADVISOR
Former VP at Etsy. Helped lead Etsy and Squarespace through hypergrowth, then worked with Great Hill Partners portfolio companies including Bombas and TodayTix. Today President of Lineage.
PREVIOUSLY AT
EtsySquarespace
FAQ

Questions partners ask us.

Anything not covered here, we’re glad to go through with the relevant people on your side.

You could. It takes AI engineers, marketing expertise, integrations with every platform, and support for every business — sustained over years. We’ve built it and keep improving it, so you can offer it without the investment or the risk.
THE OUTCOME

Their customers win. You’re the one who made it happen.

Your businesses stop guessing and start selling more. They stay with you longer — and you earn from every success.

One next step: a short intro call.We’ll learn about your businesses and propose a free pilot. No preparation needed on your side.Book a short callOr write to partners@goopss.com
WHAT HAPPENS NEXT
01Intro callWe learn about your businesses and agree what a pilot should prove.
02Free pilotYour branded version, live for 5–20 of your businesses.
03Roll outIf the results hold, open it to everyone on agreed terms.